Indiana’s premier winter celebration of craft beer.

Winterfest, hosted by the Indiana Brewers Guild, is the state’s largest and longest-running winter craft beer festival, drawing 4000+ passionate beer lovers, 75+ breweries, and countless stories poured one pint at a time.

As a sponsor, your brand gets front-row access to one of Indiana’s most engaged, loyal, and community-minded audiences – we’re talking about people who care about local business, craftsmanship, and great experiences!

Visibility. Engagement. Impact.

Sponsoring Winterfest is more than just putting your logo on a banner. It’s a chance to connect directly with the craft beer community, from dedicated fans to brewers, industry professionals, and the media. Here’s what makes it worth raising a glass:

• Direct Exposure: Reach thousands of attendees who appreciate local products, quality craftsmanship, and authentic experiences.

• Community Alignment: Support the Indiana Brewers Guild and our mission to promote and protect Indiana’s independent craft breweries.

• On-Site Activation: Bring your brand to life through interactive experiences, branded spaces, or giveaways that attendees will remember long after the last pour.

• Digital & Social Reach: Extend your visibility through our event promotions, email newsletters, and highly engaged social media channels.

• Networking Opportunities: Build relationships with brewery owners, industry partners, and other sponsors in a relaxed, high-energy environment.

Sponsorship Opportunities

From high-visibility activations to niche experiences, there’s a level for every brand – here are a few:

• Presenting Sponsor – Top-tier visibility in all marketing, signage, and media mentions.

• VIP Sponsor – Branding for the top-level ticket buyers in a cozy atmosphere.

• Corral Sponsor – Engage attendees in the pre-event hangout zone before the doors open.

• Brewers Hideout – Support the people who make the event possible.

• Vendor Booth – Be mixed in with the crowd to sell your product or service to attendees.

• Custom Packages – We’ll work with you to build a creative activation that fits your goals and budget.

Join Us

When you sponsor or sign up as a vendor at Winterfest, you’re not just advertising, you’re becoming part of Indiana’s craft beer story!

To get your questions answered about sponsorship opportunities, contact Julia@drinkIN.beer or browse through the full 2026 Winterfest Sponsorship Deck.

Registration Below!